Frontera report

12 Apr

Frontera was selected as one of the “Top 30 Momentum Table Wine Brands” in the U.S.

Published under Frontera report, Wine blog

EmpireTrackinManhattanA recent study by Information Resources Inc, the U.S. market research leader for the beverage alcohol category, chose Frontera Wine from Concha y Toro as one of the Top 30 Momentum Table Wine Brands in the U.S.

IRI calculated the Momentum leaders by analyzing the 98 brands with more than 100,000 cases of U.S. retail sales in 2009, compiling their performance and awarding points in 10 different categories to create an overall ranking.

Frontera was the only International wine (brand from outside de U.S.) selected as part of the 30 Top brands. (more…)